Since we started our agency two years ago, we have dedicated ourselves to producing high-quality, strategic video for our clients.  Telling stories with passion and creativity while generating measured results is our specialty. Now more than ever, it's important to connect with people through engaging video. 

The buyer-seller relationship has changed over the last 20 years. Buyers now hold the power. Greater access to data and reviews has given the buyer the ability to research, compare and contrast more than ever. Marketers, brands and sellers must understand this and shift accordingly. One of the biggest adjustments sellers need to make is from Outbound marketing to an Inbound marketing philosophy. More than ever, this means doing everything in your power to give your customers an experience that is second to none. Your current clients will be your brand ambassadors, if they are provided a positive experience throughout their interactions with your company.

Did an orange square, posted on Instagram, by a dozen super models, have a more powerful brand impact than any Super Bowl ad in the modern era? Growing up in the 80's and 90's, a Super Bowl ad was the most influential ad a brand could release. The question today is: has the viral nature of Instagram (and the color pantone 021) surpassed even the mighty Super Bowl?

It's always fun for us to analyze our favorite videos.  Not only how certain videos and ads were made but what purpose they served toward helping the company reach their objectives.  In other words, DID THEY ACTUALLY WORK. Without getting too deep into the actual results, stats or conversions we just wanted to share some videos that we appreciate.